The flagship visual of the 2026 campaign — a cinematic, full-narrative music video produced in-house by Zev Den Studios. Shot on Sony FX2 with a teal-and-orange cinema grade.
Lit Lyk Looney is a Hip-Hop/Rap artist out of the Louisville and Southern Indiana scene, with a catalog that stretches back to his 2020 debut project The Lit Factor — an eleven-track release on Kr8vN8vs Records that introduced his sound and set the tone for what followed.
Since then he's kept a steady release pace, stacking singles and collaborations across the region: What You Thought and Sometimes in 2020, Twosday Eve and Close Range Freestyle in 2021, Seek n Find and Heart In Me in 2023, and CNT HMP in 2024 — working with artists including Cash Rick, Young Block, Big Jacq, and CARRELLI along the way.
In 2026 he steps into his most ambitious chapter yet: a full artist-development campaign with Zev Den Studios, anchored by an eight-track EP and led by the cinematic music video for Bad Guy. [ Optional: add a personal line here — your story, your why, the energy you bring live. ]
An 8-track project rolling out across a 13-month campaign (May 2026 – May 2027), with "Bad Guy" leading the visual rollout. [ The remaining titles are unreleased — add them as they're confirmed. ]
Out now on all platforms.
High-res downloads available on request · zevdenstudios@gmail.com
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— Source / OutletManagement — Zev Asset Management LLC